As a Senior Designer at poppi, you'll play a critical role in defining and executing the brand's visual identity for marketing campaigns and initiatives across every consumer touchpoint, with specific focus on digital and print. You'll transform insights into compelling creative assets and bring product stories to life online and in-store, ensuring our presence is always clear, compelling, and on brand. From conceptual ideation to hands-on execution, you bring a visually disruptive, forward-thinking mindset and sharp creative eye to brand design. You think big, move fast, and design with purpose, always tuned into what's next in pop culture and design trends.

For this role, the estimated base salary range is between $90,000 - $100,000. The actual base salary will vary based on various factors, including market, minimum wage requirements, and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

About the company

Soda's back. Like, actually back. The twist? It's better for you this time (and no lie, it tastes better, too)! Join the team that's reclaiming soda one mouthwatering drop at a time. Refreshing and juicy without unnecessary sugar, it's time to love soda again!

OUR VALUES

We keep it real: We keep our egos in check and our feedback honest so we can always stay real. You know, like our ingredients.
We are creators: We're disruptors who see and do things differently, which is why we changed the soda game forever.
We do it better, together: We're better when we do together. We have one shot to become the #1 soda, so we need to make it count (while taking care of each other along the way).

REQUIREMENTS

Expertise in digital design, branding, concepting, design composition, typography
Strong portfolio of work demonstrating successful brand campaigns and breakthrough 360 ideas
Strong eye for design, high attention to detail, process oriented
Up to date on pop culture and trends
Ability to manage your time and projects efficiently, comfortable with shifting priorities and project scopes, in a fast-paced environment
Leadership potential & a drive to succeed
Deep understanding and awareness of TikTok, IG and design for organic social
Experience with motion design a plus
Experience ideating on photography/videography concepts a plus
Team player and excellent collaborator & communicator
Strong and confident presentation skills

Your Background

5+ years of brand design experience at an agency or in-house with a preference for direct experience designing for a related industry, such as fashion, beauty, wellness, or CPG
Proven experience designing 360 brand campaigns across TV/OTT, social, digital, wearables, and events, with a strong track record in content creation, social media execution, and emerging digital platforms
Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Microsoft suite, Figma, and Asana

Additional Requirements

Up to 15% travel requirement across the United States
Willingness to work outside of standard business hours, including evenings and weekends, based on business demands

RESPONSIBILITIES

Design visually engaging, brand-consistent assets across all touchpoints including digital, social, apparel, OOH, e-comm, retail, and events
Translate culture and emerging trends into bold creative that resonates with Gen-Z and millennial audiences
Concept, mock-up, and execute high-impact designs with strong digital and sensibilities, raising the bar for visual excellence on the team
Collaborate with brand and marketing teams to craft culturally relevant, disruptive and brand-defining moments
Manage day-to-day creative production with strong organization, ensuring deadlines, quality, and brand standards are met
Contribute to a dynamic, fast-paced creative environment, supporting photoshoots, campaign development, and multiple concurrent projects
Provide feedback to freelancers and external partners, while staying ahead of industry trends and continuously inspiring the team with fresh insights

BENEFITS + PERKS

poppi offers a comprehensive benefits package for full-time employees, including, but not limited to: