5 BUSINESSES BY WOMXN FOR WOMXN
photo: @kiramoonbeauty
NOT ONLY DO WE TAKE PRIDE IN CELEBRATING TALENTED WOMXN IN ALL CREATIVE WORLDS, BUT IT’S IMPORTANT TO ALSO SPOTLIGHT THE ENTREPRENEURS. WE BELIEVE THAT GIRLS WILL INVENT THE FUTURE IN ALL FORMS OF INDUSTRY BY CREATING JOBS, INFLUENCING CULTURE AND MARKET/ECONOMY AND PROVIDING OPEN PATHS TO THE NEXT GENERATIONS. IN THIS MONTH’S ROUND-UP WE TAKE PLEASURE IN INTRODUCING THESE FIVE GROWING BUSINESSES FOUNDED BY SMART, PASSIONATE AND HARD WORKING WOMXN.
KIRAMOON
Kiramoon’s founder Lindsey Martin entered the skincare game for the good vibes. She found her skincare routine gave her a sense of joy and a break from reality. Professionally and personally, she had reached the burnout stage of her life. Lindsey began Kiramoon as a skincare line that reimagined self-care into a whimsical place of self-love and happiness within ourselves. With its Gen-Z friendly packaging, Kiramoon is vegan, gluten-free, fragrance-free and cruelty-free skincare for women who want to feel some sort of personal joy with their skincare routine. It’s true that looking good on the outside truly comes from feeling happy on the inside.
JEANNE THE LABEL
The Australian-based athleisure brand Jeanne the Label aims to close the gap between comfort and fashion. Founder Ruby Pendergast grew up with two older sisters, so naturally fashion played a big part throughout her life. She even studied fashion business and immersed herself with internships at publications, PR and talent agencies. Then 2020 happened and like the majority of the globe working from home, wearing everyday sweats became very mundane. This is where her fashion background kicked in as she began sketching and soon enough samples were made, thus the beginning of Jeanne the Label. The line focuses on minimalism that complements your daily wardrobe and become classic and affordable staples as opposed to a seasonal trend items.
CLEVR
Based along the California coast, Clevr is a women-led wellness brand founded by Hannah Mendoza. The company began in 2016 as a pop-up adaptogenic coffee bar that traveled through the States waxing lyrical about the magic of plants. Enter matcha, turmeric and oat milk in your new daily life. Clevr is built on ethical practices on sourcing and transparent supply chains. Some call it “instant coffee” for matcha fiends, and in a way it is instant in that oat milk is already integrated into the mix. A fantastic time saver for those hurried mornings and also for oat milk fanatics. Would it also help to know that Oprah is obsessed with Clevr? In fact, use code “OPRAH” for 20% off.
AVRE
AVRE is a sustainable footwear brand made from recycled plastic bottles. Its brand motto is to Recycle, Reduce, Reuse. Founded by sisters Julie and Connie Kuo who are passionate about sustainability in business and in everyday life. Footwear is their family business with 39 years in the industry, which allows them to think outside the box and develop innovative manufacturing and designs to produce AVRE footwear from recycled materials. Being that the footwear industry is mostly male dominated, it’s even more important within AVRE’s brand messaging to empower women in pursuing their goals. AVRE shoes recognize and celebrates every woman’s step towards an authentic, responsible and empowered life.
COFFEEBAE
You most likely know Coffee Bae’s founder Vivian Nguyen from her TikTok coffee recipes. That’s how it all started, creating delicious coffee concoctions on Instagram and TikTok, which now has turned into a growing business. During 2020 coffee was Vivian’s necessity for quarantine survival. Soon enough her aesthetically correct TikTok’s and Instagram posts turned viral and she became a coffee connoisseur. She even made a rose latte on Good Morning America. The Coffee Bae coffee club offers Vivian’s curation of fresh, local roasted coffee with the utmost Gen-Z design appeal. As she hopes to expand Coffee Bae, we always look forward to the brand’s social media presence as there’s something so calming about a latte video.
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MARC JACOBS
