Awe Inspired Jewelry is Hiring a Brand Copywriter (Remote/U.S.)
Awe Inspired is seeking a Copywriter to shape and refine brand storytelling across every channel. This role calls for someone who can translate creative vision into precise, impactful language. You will deliver ad headlines that stop the scroll, polished product storytelling, and elevated campaign narratives.
You will play a key role in how our audience experiences Awe Inspired by crafting words that both inspire and convert. The ideal candidate brings proven experience writing for fashion, jewelry, or lifestyle brands and knows how to balance creativity with clarity, strategy with style.
About the company
Awe Inspired is a breakout fine jewelry brand rooted in meaning, power, and storytelling. Known for our viral Goddess Collection, we create symbolic designs that celebrate strength, transformation, and self-expression. Over 500,000 people wear our pieces, including a legion of celebrity fans, and more than 7 million have taken our Webby Award-Winning Goddess Quiz.
Founded by cancer survivor Jill Johnson and her son Max, Awe began as a personal mission and grew into a movement. We’ve donated millions to causes including NAMI, GLSEN, Women’s Earth Alliance, and CancerCare.
REQUIREMENTS
Must-Have Skills & Experience
5+ years of experience in brand copywriting and content marketing (brand or agency).
Strong grasp of short-form writing across digital channels (social, ads, email, site).
Strong grasp of SEO copywriting principles, with developing interest and understanding of GEO.
Fluency in balancing creativity with clarity and conversion.
Excellent grammar, proofreading, and attention to detail.
Technical Skills
Google Suite (Docs, Sheets, Calendar).
Asana (task management).
Slack (internal communication).
Klaviyo or equivalent email marketing platform (basic familiarity).
Nice-to-Have
Experience writing for fashion, jewelry, or lifestyle brands.
Basic understanding of paid social ad structures.
Experience using Figma to collaborate with design.
Familiarity with mythology, astrology, or esoteric traditions.
Soft Skills
Adaptable and open to feedback.
Collaborative, with strong communication skills.
Organized and able to manage multiple priorities under tight deadlines.
RESPONSIBILITIES
SMS & Email Marketing
Write subject lines, preheaders, body copy, and footers for promotional and lifecycle campaigns.
Write concise, high-impact SMS copy for promotions and product launches.
Ensure copy is optimized for clarity, conversion, and brand voice.
Advertising
Develop concise, high-impact ad copy for Meta, TikTok, YouTube, and other paid platforms.
Write both on-ad text and supporting captions as part of integrated marketing campaigns.
Social Media
Draft captions and on-post copy for Instagram, TikTok, and YouTube.
Adapt tone and structure to fit each platform’s best practices while staying on-brand.
Brand & Web
Write insert cards for gifting, special item launches, and goddess collections.
Craft clear, compelling PDP (product detail page) copy to highlight features, benefits, and storytelling angles.
Contribute landing page and collection page copy for new campaigns and seasonal drops.
If you’re a wordsmith who loves crafting copy that both inspires and converts, and you’re eager to help shape Awe Inspired’s voice across every customer touchpoint, we’d love to hear from you.
*Please include links to your portfolio upon submitting resume.
