Girl To Know: Brittany Asch


In 2013 Brittany Asch launched her NY based floral design studio BRRCH and since then has created colorful presentations on the art of flowers. A strong principal of her business is the understanding and appreciation of the world's natural surroundings. She takes flowers in both the simplest and exotic variations placing them into an almost hypnotic visual fantasy. If you stare long and hard enough, can get lost into Asch's world of natural landscapes, whimsical textures and luminous colors. 

Editorially, BRRCH has captured the eyes of the illustrious fashion world from the likes of Vogue, The New York Times to Martha Stewart Weddings. Visual collaborations with Gucci, Glossier, Mansur Gavriel and Sandy Liang prove that fashion and florals go beautifully together. 

The art of floral design ... via DNAMAG
Flower are having a huge moment ... via DNAMAG
The art of floral design ... via DNAMAG

photos via, @brrch_floral