Position is Remote / Hybrid LA/NY Preferred

At Crown Affair, we believe better care starts with better design. Every detail—from the curve of a bottle to the tone of a photograph—is intentional, thoughtful, and timeless. We’re looking for an Art Director to help bring that philosophy to life across campaigns, content, and brand expressions.

This role is for a visually sharp, conceptually driven creative who understands how to translate strategy into beautiful, compelling work—and who thrives in a collaborative, fast-moving environment.

This role reports to the Director of Brand & Creative and works closely with the brand, marketing, product, social, and production teams, as well as external artists and creative partners, to translate strategy into elevated, culturally resonant creative. This is a hands-on leadership role for a visually driven storyteller who can marry marketing objectives with cutting-edge, industry-leading, creative work.

About the company

Crown Affair is a first of its kind haircare brand that empowers people to redefine their relationship with their hair through accessible luxury products, guidance, and community. We believe that loving your hair starts with understanding how to care for it. Each product we make is developed to work together with any (or all) of our other products, so that together they form more than a routine: it’s a ritual. We’ve partnered with dedicated craftsmen and chemists around the world to create thoughtfully sourced products you’ll love using each and every day.

REQUIREMENTS

A visual storyteller with exceptional taste—you know when to push, when to edit, and when simplicity is the strongest move
Able to marry marketing objectives with cutting-edge, industry-leading creative
Fluent in translating business goals into art direction that resonates emotionally and performs strategically
Deeply attuned to culture, fashion, beauty, and design—always aware of what’s next and a passion for creating trends
A confident, empathetic leader who enjoys developing talent and fostering a strong creative culture
Collaborative, thoughtful, and calm under pressure

What You Bring

5–7+ years of experience in art direction or design, ideally within fashion, beauty, lifestyle, or luxury
A portfolio that demonstrates strong concepting, campaign thinking, and execution across digital and physical mediums
Experience art directing photo and video shoots and working with external creative partners
Fluency in Adobe Creative Suite and comfort collaborating with motion, social, and production teams
A strong understanding of brand systems, typography, composition, photography, and color
Clear communication skills and a strong point of view grounded in intention and taste

Qualifications:

8+ years of experience in art direction, graphic design, or a related field, with a portfolio that supports a range of experience of digital & print design concepts and execution
High proficiency in Adobe Suite programs
Strong creative thinking capabilities and problem-solving skills
A high attention to detail with the ability to keep digital assets organized
A record of being an effective and empowering creative leader
Knowledge of industry trends and deep understanding of landscape
Prior people management experience, with an ability to mentor and inspire a small team
An ability to develop effective relationships and be a contributing team member and leader within the Creative team
An ability to multi-task and work in a fast-paced environment, and quickly pivot when priorities shift
Effective communication skills and feedback skills, with an an ability to give, and receive feedback, and incorporate constructive creative feedback in a collaborative manner
An ability to work autonomously and provide self-direction
Previous experience in luxury retail, fashion or beauty brand preferred
Ability to commute to LA or NYC office 1 day per week

RESPONSIBILITIES

Own and execute art direction across brand campaigns, product launches, editorial content, social, e-commerce, and experiential moments
Translate creative strategy, brand vision, and marketing objectives into compelling visual systems and storytelling
Establish and evolve design guidelines for both campaign and evergreen creative—ensuring clarity, consistency, and excellence across all touchpoints
Lead visual development for campaigns and photoshoots—from concepting and moodboards through on-set direction and post-production
Partner closely with the social team and external artists, photographers, and creators to concept and commission highly engaging, on-brand content
Ensure all creative feels elevated, modern, and distinctly Crown Affair—balancing restraint, beauty, and cultural relevance
Manage and mentor a talented group of designers, providing clear direction, thoughtful feedback, and support for growth and development
Contribute to the ongoing evolution of Crown Affair’s visual language, pushing the brand forward while honoring its core aesthetic
Manage multiple projects simultaneously, balancing creative ambition with timelines, budgets, and production realities

BENEFITS